Founded by the Not Quite Brothers and located in the heart of Eltham,
Eltham Street Food Festival is a yearly event hosting food,
live entertainment and activities for all ages.
Early on in the development of the festival I was contacted by the Not Quite Brothers to create an identity and direction for the Eltham Street Food Festival. The goal was to be concise, legible, and friendly as it needed to gel with audiences of all ages. This can be seen quite clearly within the wordmark for the festival as it provides an unobtrusive viewing experience whilst still remaining friendly and 'foodie.'
It was crucial that the application posters (above) also fit this ideology as they needed to be able to easily portray the required information for each food truck and market stall vendor without being too visually busy or convoluted to understand. This was achieved through a unified grid structure that followed through into other assets for the brand.